European Bank’s Web App

Client Challenges 

  • Marketing design used to create base templates and assets 
  • Distribute them via email and file share 
  • Local Marketing would request for changes to the design team 
  • Design team would take days or weeks to update the assets 
  • Local team would then send the localized assets to the Print vendor 
  • Marketing would then receive the final printed assets for use 
  • This was time consuming and costly 
  • It came with an Opportunity cost of delayed marketing 

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